KL fourth best shopping city.

Date: 27 November, 2012

KL fourth best shopping city.

SURVEY: It offers high quality experience with affordable prices

KUALA LUMPUR: MALAYSIA bagged  another global award when its capital was ranked the  fourth best shopping city in the world in a survey by CNN Travel. The survey saw Kuala Lumpur beat Paris, Hong Kong and Dubai. The top three cities are New York, Tokyo and London

Tourism Minister Datuk Seri Dr Ng Yen Yen said: "We have arrived at the point where we are on a par with major cities and we will continue to pursue this effort by moving up the ladder." She said this at a press conference on the 1Malaysia Year-End Sale, here, yesterday.

The survey was based on four categories: ease of getting around, value, variety and experience. It was measured on a scale from one to 10. Kuala Lumpur scored 30 points and was the only city that obtained a full 10 points under the value category. It provided a high quality shopping experience at affordable prices, said CNN Travel.

Dr Ng said: "Our next step is to upgrade our infrastructure and transport services to attract high-end tourists. We should also look at producing more Malaysian theatre events similar to the ones in New York and London."

She acknowledged that the private sector played a crucial role in making KL an important shopping destination. The ministry is looking at tweaking certain areas such as public transport and bettering the tourism experience. "Based on the survey, we acquired six points for experience and getting around with ease. We're going to work hard to improve that figure and I believe we are on the right track."

Earlier this month, the city was crowned the second best shopping destination in Asia-Pacific by Globe Shopper Index, a survey by the Economist Intelligence Unit based in Switzerland.

By SUKHBIR CHEEMA | news@nst.com.my 

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